less formal sketch
Engagement with client via dialogue and conversation
Coffeehouse napkin sketches look like ideas
Camaraderie and interactive team experience
Asks engagement of client
Fun, participatory, energizing
Requires imagination of client
more formal presentation
Presentation to client via monologue and soliloquy
Machine drawn output looks like product
Presenter and audience experience
Demands critique from client
Demands critique from client
Requires decisiveness of client